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Vehicle Branding in Dubai
FAQs
Referred to as vehicle wraps as well, vehicle branding or car branding—in popular terms—is one of the most result-oriented outdoor marketing practices that allows you to boost brand awareness by wrapping cars and other automobiles (including public transport vehicles such as buses and trains) partially or completely with vinyl sheets (decals) that carry your company’s name & logo and services. Painting is also used for vehicle branding in some cases.
Long-lasting (up to 7 years) Newspaper ads or TV commercials have a short lifespan. Compared to them, vinyl wraps or graphics last up to 7 years, provided they are maintained and serviced properly. Maximum reach Considering the number of people who see your advertisement in a particular region or locality, there is nothing better than vehicle branding. Consider for instance public transport buses, metro trains or cabs: the visibility of your advertisement displayed on them is much higher than any other mode of advertisement. This is because of the large number of people who use these types of transportation services daily. Cost-effective A simple comparative analysis of the costs of various advertising options ranging from traditional newspaper ads and billboards to TV commercials will reveal that vehicle branding is cheaper, even as it delivers the maximum visibility.
Choosing vehicle graphics to advertise and promote your brand is a great idea indeed! However unless you take adequate care of the vinyl graphics, its lifespan can get shortened considerably. This is why choosing an advertising agency like Volga Tigris that offers unmatched regular maintenance of vehicle graphics assumes significance. It is always better to leave the regular maintenance to professionals. However if you want to do it all yourself, here are some tips: While cleaning always use only non-abrasive detergents. Regular washing can be done by spraying water till the dirt is removed completely. Use of wax can reduce the lifespan of the signage. Tough dirt and other impurities can be removed by soaking them in soapy water and then washing off with hot water. Please note that fuel spillages can erode the vinyl sheets. So these need to be immediately cleaned.